Why Do The Lions And Cowboys Always Play On Thanksgiving
Olivia Luz
In 1934 detroit lions owner george richards decided a good way to market his team was to play on thanksgiving.
The detroit lions and the dallas cowboys are institutions on thanksgiving and both regularly play games at home. The cowboys tradition of playing on thanksgiving started when then general manager tex schramm signed up for the holiday game in 1966. Since 1978 the lions and cowboys have hosted a game on thanksgiving every year. The jacksonville jaguars are the only active team in the nfl to not play on thanksgiving.
The cowboys too jumped on the opportunity to play on thanksgiving as an extra little bump for their popularity. But to answer your primary question the lions have played on thanksgiving since 1934 and the cowboys since 1966 and both for the same reason because the teams owners understood that. The lions kicked off the tradition in 1934 in their first year in detroit. But how did this tradition begin.
Why do the detroit lions and dallas cowboys always take to the field for a thanksgiving football game. He also agreed to allow nbc s radio station network to broadcast that first game. Dallas cowboys tight end jason witten fends off detroit lions linebacker jarrad davis during the cowboys win on nov. When the chance to take the field on thanksgiving arose in 1966 it might not have.
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Schramm sought more national publicity and saw thanksgiving. The lions have an overall record of 37 41 2 while the cowboys own an overall record of 31 20 1 on thanksgiving. Richards negotiated an agreement with nbc to broadcast his thanksgiving games on 94 stations across the country.
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